10 Minute Aroma | Citronella

hibi 10 Minute Aroma offers a simple way to introduce fragrance into everyday life. Combining the traditions of Japanese incense and match-making, each incense stick lights with a single strike, creating a gentle ritual that lasts around ten minutes.

It has the fragrance of a fresh citrus green note, also known for its insect-repellent effect. With no lighter required, the compact box slips easily into a pocket or travel bag, making it ideal for use at home, in the office, or while travelling. Each pack includes a reusable non-flammable mat, allowing you to enjoy the incense wherever you are. 

Developed in Japan through the collaboration of the incense makers of Awaji Island and the match craftsmen of Harima, hibi reimagines a centuries-old tradition with a thoughtful, contemporary design. The name hibi means "day to day", reflecting the brand's belief that fragrance can become part of everyday rituals.

SPECIFICATIONS

• Fragrance: Citronella
• Scent profile: Citrus, green note
• Burn time: Approx. 10 minutes per stick
• Contents: 8 incense sticks with non-flammable burning mat
• Package size: 57 × 56 × 9 mm
• Materials: Incense powder, washi pulp
• Made in Japan

CARE

• Strike the incense gently like a match and place it on the supplied non-flammable mat. Burn in a well-ventilated area and never leave burning incense unattended. Store in a cool, dry place.